Profile
The Prospect Plus Universe is one of the most
comprehensive consumer files available. Prospect Plus has one of the most
robust profiling models, allowing you to make selections that are extremely
accurate. Prospect Plus contains accurate contact data and powerful
segmentation information on consumers ' geo-demographic, credit and risk
profiles. Now you can precisely target your prospect and customer marketing
campaigns to become more cost-effective.
Blue Collar Families are hardworking neighbor hoods with a strong presence of young families employed in blue collar and trade professions. Employed in manufacturing, logistics, security and trade roles, they earn moderate incomes and are not motivated by career success, working to live rather than the converse. These are not households with money to burn – they tend to be savers not spenders are careful shoppers and not particularly brand conscious. They live in larger houses in outer suburbs, frequently with mortgages although some are still renting. In their leisure time they enjoy watching and participating in sports, but aren’t into cultural events. They are not health conscious, and meals tend to be simple and eaten on the run.
Selections
Affluence Band 1-10
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Gender
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Age
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Geo-Dem Selects
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Age (Modelled)
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Geographic
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Age Range
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Home Owners or Renters
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Demographic
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Household Composition
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Disposable Income
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Household Income
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Dwelling Type
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Household Information
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Extra Selections
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Property Value
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Please contact us for a complete range of selections and a copy of the survey
Details
Format:
Mail, Phone, Mobile Phone
Delivery Method:
- Hard Copy
- MS Excel File
- Self Adhesive Labels
- Text
Broadcast by list owner only.
Turnaround:
3 working days
Terms and Conditions
1. All list rental subject to list owner approval.
2. The sale will be subject to The Prospect Shop standard set of terms and conditions for data sales.
3. Due to frequency of data updates, the data count figures cannot be guaranteed.
4. Prices subject to change without notice.
5. All mailings to be undertaken by approved mail house unless otherwise agreed.