Prospects Plus - Urban Change Segment

List ID C-32 Quantity 1,491,660


The Prospect Plus Universe is one of the most comprehensive consumer files available. Prospect Plus has one of the most robust profiling models, allowing you to make selections that are extremely accurate. Prospect Plus contains accurate contact data and powerful segmentation information on consumers ' geo-demographic, credit and risk profiles. Now you can precisely target your prospect and customer marketing campaigns to become more cost-effective.

Dominated by families, these areas are frequently cultural melting pots, with a broad range of European and Asian ancestry, diverse religions and high rates of bilingualism. Although not employed in traditionally high-income white-collar roles, these are hardworking households with multiple income earners – juggling financial commitments but focused on getting ahead. Simple in their tastes, they are unpretentious, community minded folk. They drive budget cars or utility vehicles, and live in larger freestanding homes – some owned, some rented. Their hobbies tend to be sedentary, a counterpoint to often physically active blue-collar roles. They aren’t particularly concerned about health or designer brands but do feel it is important to take care of their appearance and be well presented.


Affluence Band 1-10 Geo-Dem Selects
Age Geographic
Age (Modelled) Home Owners or Renters
Disposable Income Household Composition
Dwelling Type Household Income
Extra Selections Household Information
Gender Property Value


Format:   Mail, Phone

Delivery Method:

  • Hard Copy
  • MS Excel File
  • Self Adhesive Labels
  • Text

Broadcast by list owner only.

Turnaround:   3 working days


Setup and Delivery Fee        $350
Mailing Data Rental        from  $300 per `000
Telemarketing Data Rental        $300 per `000
Mail & Telemarketing Data Rental        $450 per `000
Minimum Order        $1,250
Plus GST

Terms and Conditions

1. All list rental subject to list owner approval.
2. The sale will be subject to The Prospect Shop standard set of terms and conditions for data sales.
3. Due to frequency of data updates, the data count figures cannot be guaranteed.
4. Prices subject to change without notice.
5. All mailings to be undertaken by approved mail house unless otherwise agreed.

The Prospect Shop Pty Ltd
ABN: 17 099 003 291
Level 15, 100 Arthur St North Sydney NSW 2060
Tel: (+61) 2 9278 7239   Fax: (+61) 2 9278 7307

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"Like most charities, Vision Australia is focused on appealing to a greater number of people around the country to engage in and support its mission. With the help of the varied services of The Prospect Shop we’ve been able to do this over the last few years and hope to continue to into the future. Their service goes beyond just the provision of ‘mailing lists and data’ so we can maximise and improve our acquisition campaigns each time."
- Sally Shepherd, Direct Marketing Manager
Vision Australia
"Carlon Leong is a B2B Marcomms agency that relies on the accuracy of contact data for the success of its campaigns. The Prospect Shop, by harnessing its first class knowledge of all things data, provides us with contact solutions that enable the efficient delivery of client messages to their targeted markets."
- Bruce Leong, Client Services Director
Carlon Leong

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