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Australia & New Zealand leading source of Direct Marketing Lists.
Australia & New Zealand leading source of Direct Marketing Lists
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ONLINE LEAD GENERATION BASICS

Why Direct Marketing?

Direct marketing can take various forms, including direct mail, email, and telemarketing that targets specific consumers. The benefit of direct marketing is that it can get a faster response than...

IMPORTANCE OF ONLINE LEAD GENERATIONS

What are your objectives?

Decide what you want to achieve first, so that you can easily identify your audience. Who are they, as a group? What demographics already buy your products?...

ONLINE LEAD GENERATION TECHNIQUES

The importance of mailing lists

How do you get a list of contacts that you wish to target your ads to? How do you get contacts within your specified industry or demographics? The easiest way to get one is...

HOW DOES PROSPECT SHOP GENERATE LEADS?

Creating your marketing material

Aside from who you're marketing to, the other consideration is what you're marketing to them with. The four important things you need to make sure when creating your ad are...

ACQUIRE VIA EMAIL LEADS

Key Points to Remember

Direct marketing can be the next best alternative to traditional advertising, and can reap greater benefits if done correctly. Therefore it is important to remember these key points...